Sumitomo (SHI) Demag Celebrates 15 Years of German-Japanese Partnership : Gerd Liebig on the platform strategy, investments in new machines, and the business year 2023
Sumitomo (SHI) Demag is celebrating 15 years of German-Japanese partnership this year. This occasion was acknowledged by Gerd Liebig, CEO, during the press conference at the beginning of Fakuma 2023. Over the past one and a half decades, significant synergies have been developed to enhance efficiency and increase market activities. “The integration of the development, quality, and customer service departments between Japan and Germany has now been successfully implemented,” said Liebig.
Another milestone in the 15-year partnership is the significant increase in market share for all-electric machines. “It has more than doubled worldwide,” stated the CEO, announcing further growth in this strategic focus in Europe: “With the introduction of the IntElect S and PAC-E, we expect an additional increase in market share in the next two to three years.”
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