Classic Candle, the UK-based home fragrance brand, is thrilled to announce that the recently launched home fragrance products – MiniPot Wax Melts – are now available to wholesale customers. These budget-friendly wax melts offer premium home fragrances at exceptional value, providing consumers with a cost-effective way to enjoy their favourite scents.
Since launching, the range has grown to include over 160 fragrances in a range of fresh, fruity, food, floral and musk fragrances. In addition, Classic Candle has launched a brand-new fragrance group called ‘Inspired By,’ which are the brand’s versions of well-known perfume, aftershave and fabric conditioner scents. All the fragrances are handpicked by the brand’s passionate team, who pride themselves on offering something for everyone.
“The launch of our new MiniPot Wax Melts has been met with resounding success, garnering enthusiastic responses from our customers. Initially direct to consumers, we are thrilled to extend this offering to our wholesale partners.” says Michelle Porter, Managing Director of Classic Candle.
“Following refinements of our manufacturing process, we are pleased to announce that MiniPots are now available for retail shops. This addition promises not only enhanced variety for customers but also a captivating experience that they will want to cherish again and again. We are confident that this expansion will enrich our retail partners’ product portfolio and contribute to their success with a £1.99 RRP premium wax melt”
The MiniPot Wax Melts are crafted from clean white wax, which is presented in the brand’s signature classic packaging, featuring bold fragrance icons. The clean white aesthetic is elegant and modern, and each MiniPot offers a powerful fragrance punch despite its small size. What’s more, the product is packaged in fully recyclable pots, making it an eco-friendly choice that is also vegan and pet-friendly.
The brand is aiming to offer hundreds of fragrances over the coming months, with new fragrance blends in constant development. Classic Candle has nurtured the idea for a budget-friendly wax melt over the past few years and, after months of extensive testing and developing a new hand poured production line, is delighted to see customers finally enjoying the new MiniPot Wax Melts in their homes.
“We’re really excited about offering an unmatched variety of fragrances compared to any other UK producer,” Michelle enthuses. “We started with over 120 fragrances and quickly expanded to 160. Our goal is simple: to give our wholesale partners the chance to provide the most extensive range of fragrances anywhere on the high street!”
Classic Candle’s MiniPot Wax Melts offer the best value wax melts on the market in the UK. The product is perfect for those who want to enjoy their favourite fragrances without breaking the bank, and with new fragrances being released regularly, there will always something new for customers to try.
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